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Why Choose Wales: Entrepreneurs and individuals looking to expand their businesses into the UK | ウェールズを選ぶ理由: 英国進出をお考えの起業家・個人の皆様へ

In Japanese | 日本語で

Tuesday 29 April | 4月29日（火)

10am-11am (BST)

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Blick Rothenberg and Pointblank Promotions have come together for the fourth time for a webinar aimed at companies and individuals who are considering expanding into the UK

このたび、英国大手税務・会計事務所であるBlick Rothenberg社および英国進出企業をマーケティング面からサポートするPointblank Promotions 社は、英国への進出を考える企業・個人の方々に向けたウェビナーを共同で開催致します。

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ウェールズを選ぶ理由: 英国進出をお考えの起業家・個人の皆様へ

ウェールズを選ぶ理由:

英国進出をお考えの起業家・個人の皆様へ

このたび、英国大手税務・会計事務所であるBlick Rothenberg社および英国進出企業をマーケティング面からサポートするPointblank Promotions 社は、英国への進出を考える企業・個人の方々に向けたウェビナーを共同で開催致します。第四回目となる今回は、ウェールズ政府が2025年を「Wales and Japan 2025」キャンペーン年と位置付けていることに着目し、ウェールズで活躍する日本人女性起業家にスポットを当てた内容となっております。

プレゼンターには、これまで50か国以上・16,000人以上の留学生を受け入れてきた実績を持つ在カーディフの語学学校Celtic English AcademyのCEOであるドハティ祥子氏をお迎えします。ドハティ氏のこれまでのキャリア及びウェールズで起業することの魅力について、インタビュー形式でじっくりとお話しを伺う予定です。

Why Choose Wales:

Entrepreneurs and individuals looking to expand their businesses into the UK

Blick Rothenberg and Pointblank Promotions have come together for the fourth time for a webinar aimed at companies and individuals who are considering expanding into the UK. Following the launch of the Welsh Government’s “Wales and Japan 2025” campaign, we’re delighted to be joined by Ms. Shoko Doherty, CEO of the Celtic English Academy.

The Celtic English Academy is a language school in Cardiff with over 16,000 international students from over 50 countries. Ms. Doherty will talk about her career to date and the advantage of starting a business in Wales.

英国進出と言うとどうしてもまずロンドンとその周辺地域をイメージしがちですが、ウェールズもまた起業家にとって非常に魅力ある場所であることをドハティ氏にじっくりと語って頂きます。どうぞこの機会にぜひご参加ください。

ウェビナーの内容及びドハティ氏にお話し頂く内容は下記の通りです:

• ドハティ氏とCeltic English Academyの簡単な紹介
• ウェールズという土地の魅力と、他地域との違い
• 教育や観光を軸にした地域ブランディングの実例
• 日本企業がウェールズで事業を展開するうえでのメリット
• 多様性・ウェルビーイング・柔軟性を大切にするヨーロッパ的ビジネス文化
• 英国市場の中での「地域発・世界展開」の可能性

最後にQ&Aセッションを設け、視聴者からの質問に回答します。

 

While we tend to think of London and its surrounding areas when expanding into the UK market, Shoko Doherty will shine a light on why Wales is also a very attractive place for entrepreneurs.

We will cover:

  • Brief introduction to Shoko Doherty and Celtic English Academy
  • The advantage of Wales and how it differentiates from other regions in the UK
  • Regional branding based on education and tourism
  • Benefits for Japanese companies expanding into Wales
  • European business culture that values diversity, well-being, and flexibility
  • “Regional expansion to the world” in the UK market

After the presentation, there will be a Q&A session.

 

Please note, this entire session will be conducted in Japanese

Register for webinar | ウェビナーに登録する


Guest speaker | ゲスト・スピーカー

Shoko Doherty

Shoko Doherty

CEO, Celtic English Academy

Celtic English Academy is an English language school in Cardiff accredited by the British Council, which has welcomed over 16,000 students from more than 50 countries in the past 20 years. She also serves as the Chair of English UK, a national association dedicated to advancing international students’ education in the English language within the UK. Additionally, Shoko is recognised for her role in exporting education and contributing to international trade as a Welsh Government Export Exemplar and as an Export Champion for the UK Government Department of Business and Trade.

Holding a degree in music from the Royal Welsh College of Music and Drama, Shoko has an interest in classical music, especially brass bands. Her commitment to a fair workplace was recognised with the Fairplay Employer of the Year award in 2021 by Chwarae Teg. She was also a finalist for the Women in Leadership award by ILM in 2018. Her marketing initiatives were acknowledged when she was a finalist for the PIEoneer Awards for Marketing Campaign of the Year in 2018.

As a mother of three and a former international student, she is passionate about promoting a sustainable future through diversity, well-being, fairness, inclusivity, and flexibility.
Driven by her ambition to showcase Wales as a premier global destination for study and tourism, Shoko has travelled to over 30 countries, including on multiple Welsh Government trade missions. She is dedicated to exporting the idea of Wales on the global map, highlighting the strengths of British education and the unique charm of Wales to a worldwide audience.